If you’re reading this, you’re probably: a)gay or b)not straight
April 23rd, 2008
OMG! Gay people read more blogs than straight people. You are soooo cutting edge…*
51% of gay and lesbian adults said they read some kind of blog, compared to 36% of straight people, according to a survey of 2,733 US adults. News and current affairs are the most popular subjects, followed by entertainment and pop culture.
23% of gay and lesbian adults say they read political blogs, which is perhaps unsurprising given the current political upheaval in the States. However, what is more surprising is the news that only 14% of heterosexual adults said they read in political blogs. (Do straight Americans just not care who leads their country?)
Now, don’t get all bigheaded, but the people who conducted the research are impressed by you gay folk: “Studies consistently show that gays and lesbians are leaders in online usage, are very keen to find relevant and timely information, and feel more strongly about staying on top of latest trends,” said Wes Combs, President of Witeck-Combs Communications.
“Blogs are fast shaping the media landscape, and it is one medium that marketers and advertisers can’t afford to ignore, especially when it comes to reaching gay and lesbian influencers, voters and consumers.”
In the interests of science we at Lesbilicious have decided to conduct our own research:
*A blog (an abridgment of the term web log) is a website with regular entries of commentary, descriptions of events, or other material such as graphics or video. The ability for readers to leave comments in an interactive format is an important part of many blogs… Well Wikipedia never lies, so Lesbilicious must be a kind of -gasp- blog…


Gosh, that is impressive, but I notice Bi people aren’t mentioned, do we not read blogs then?
greyeyedeve ∼ April 23rd, 2008 11:06 am